圣誕節(jié)外貿(mào)怎么做營銷？圣誕節(jié)怎么維護外貿(mào)客戶？

圣誕節(jié)外貿(mào)怎么做營銷？圣誕節(jié)怎么維護外貿(mào)客戶？

圣誕節(jié)臨近，對于辛辛苦苦經(jīng)營起來的外貿(mào)客戶在這個重要的國外節(jié)日里，該如何去維護呢？

圣誕節(jié)給客戶送禮物

圣誕節(jié)對于一些外國客戶既然有重要的意義，那么趁著這個時機給客戶送禮就很容易給對方留下良好的印象，獲得客戶的好感。其實，在商務(wù)合作中為了維護客戶關(guān)系，給客戶送一些禮物在所難免，不管是圣誕節(jié)還是什么節(jié)日，送禮都沒有統(tǒng)一的標(biāo)準(zhǔn)，關(guān)鍵還是看對方是否感興趣、是否喜歡，這就非?？简?zāi)銓蛻舻牧私獬潭攘恕?

圣誕節(jié)的祝福語和賀卡

圣誕節(jié)除了滿懷心意的禮物，祝福和問候也必不可少，比如：

Dear Andy, we are very lucky to meet you, I've learned a lot from you during our cooperation.

We'd like to send you a small gift to express our thanks, and send my best regards to you, your wife,and your cute son. Merry Christmas and Happy New Year.

We appreciate working with you and hope that the holidays and the coming year will bring you happiness and success.

During the holiday season, our thoughts turn gratefully to those who have made our success possible. It is in this spirit that we say thank you and best wishes for Christmas and New Year.

成交的客戶：

My dearest

Happy Christmas and new year!

Many thanks for your contiguous supports in the past years, we wish both business snowballing in the coming years.

May your New Year be filled with special moment, warmth, peace and happiness, the joy of covered ones near, and wishing you all the joys of Christmas and a year of happiness.

Last but not least, once you have any inquiry about products in the following days, hope you could feel free to contact with us, which is much appreciated.

未成交的客戶：

Dear XX,

Merry Christmas and happy New Year!

The Christmas and New Year holiday is coming near once again. We would like to extend our warm wishes for the upcoming holiday season and would like to wish you and your family a Merry Christmas and a prosperous New Year.

May your New Year be filled with special moment, warmth, peace and happiness, the joy of covered ones near, and wishing you all the joys of Christmas and a year of happiness.

It’s my honor to contact with you before, and my duty is to give you our best products and excellent service.Hope the next year is a prosperous and harvest year for both of us! Last but not least, once you have any inquiry about ****（products）in the following days, hope you could feel free to contact with us, which is much appreciated.

Yours sincerely

對于質(zhì)量一般的客戶，或者說是手里積累的大量潛在客戶資源，我們可以送上一份電子賀卡，但是我的建議是不要隨便找個模版圖片就給發(fā)過去了，賀卡里面的內(nèi)容一定要是我們自己的，因為我們的目的不是為了祝福而祝福，而是通過祝福讓客戶記起你，記住你，這些點滴都是為了持續(xù)的客戶開發(fā)跟進做鋪墊。

學(xué)到了嗎？做好客戶維護營銷才能在外貿(mào)這一行業(yè)中順風(fēng)順?biāo)畘更多關(guān)于圣誕節(jié)專題：2019圣誕節(jié)預(yù)定爆款產(chǎn)品